President of Paramount Advertising John Halley at one of the ... Netflix and YouTube – have hewed to the decades-old strategy of huge New York bashes. But Paramount, after a restructuring ...

Paramount Advertising develops strategic and collaborative solutions that connect our partners to our diverse, passionate fan base. Our leadership in advanced advertising, creative marketing ...

With Paramount’s powerful portfolio of iconic brands, premium content and legacy of creative innovation, Paramount Advertising develops strategic and collaborative solutions that connect our partners ...

Revenues are expected to decrease by approximately 7% year-over-year to $7.13 billion, according to consensus estimates, while earnings are projected to ...

Movie theaters and the film industry have been permanently changed by streaming and consumers’ preference to view video entertainment at home, which will reduce the monetization and profitability of ...

“This success was driven by our differentiated content strategy of fewer, bigger ... of an international hard bundle ...

Jeff Shultz, chief strategy officer and business development officer for Paramount Global’s streaming operation, is set to leave the company before the end of the year. The veteran executive, who has ...

Former Paramount corporate boss John Curbishley is returning to the BBC in a beefed-up strategy and transformation role.

President Donald Trump’s continuously changing tariff policies have introduced “a tenor of uncertainty” going into this month’s upfronts presentations, Paramount advertising president John ...

Paramount Global said it expects the merger ... Super Bowl comps colored advertising at linear and streaming but sports ads, driven football and March Madness had a strong first quarter at Par ...