Reardon was in the role for about a year and a half. For now his duties will be taken on by Will Swayne, who continues as ...

BrightEdge identifies patterns marketers should consider when developing content strategies and ad campaigns, and key factors ...

That which we call GroupM - or "WPP Media," for that matter - by any other name would yield as much equity, right?

The agency veteran succeeds Marla Kaplowitz, who is departing at the end of May after leading the group for eight years.

AI, online ad serving, media buying, and search require a substantial amount of energy that companies have been trying to ...

Google has reached a "settlement in principle" with users who brought a class-action privacy complaint over real-time bidding ...

Two Republican lawmakers on Thursday introduced legislation that would require app distributors like Google and Apple to ...

Google confirmed Thursday to MediaPost that it ran a limited experiment with a few publishers serving ads in chatbots before ...

With sales down and trade war swirling, the company elevates its CMO and splits key leadership roles in a bid to win back ...

Energy's research, one in four millennials and Gen Z customers actually bring their own hot sauce to restaurants.

Redscout has tapped Leah Brier Bienstock as senior strategy director to help clients pursue growth opportunities. The brand ...

Alden Global Capital owns 68 daily newspapers, including The Chicago Tribune and New York Daily News, and more than 300 ...