Having once been a “titan” of Twitter, KFC had to rethink its social strategy and embrace co-creation to reach Gen Z ...

This paper is part of the China social branding report that seeks to understand the firewalled country through the lens of the biggest brands operating in the market; this iteration looks at KFC, the ...

Experts share their take on if a gaming strategy will soon become as critical as a social media strategy in the media and ...

A chicken restaurant without any chicken. It's not ideal. A crisis without a response strategy, even less ideal. You may have seen our advertising response to the KFC chicken shortage, but this paper ...

The cases of Johnson & Johnson, Facebook, Nike, Starbucks, and KFC highlight the power of strategic social media crisis management. By implementing these best practices, organizations can ...

KFC India launched a new promotional offer titled ‘Epic Savers’, featuring a bundle of nine chicken pieces for Rs 299, as ...

Sometimes all a Sanders needs is a little to cook. Congrats Shedeur!” wrote KFC on its social media post on Saturday night. The Colonel was rejected 1,009 times before finally landing our famous ...